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info@marketaxisconsulting.com

We help you create a go-to-market strategy and define a marketing plan.

Pune, India

156-677-124-442-2887

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logo design

A leading Learning & Development company was seeking a strong positioning in the executive coaching domain. They chose to work with us to define the offering, and we conducted a market survey to gain insights and define the go-to-market strategy. We handled the brand creation, right from the brand name to the visual identity – including logo design, and all marketing collateral. We launched the brand using a 360 degree digital plan – eMail, social media and digital marketing.

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Content creation that powers digital
marketing

A leading Asian healthcare chain, with hospitals across 10 countries, needed to create a digital presence that would become a trusted source of information for patients and their families. This challenging content creation project involved research on about 100 health conditions, and then writing in a style that would guide and reassure patients. We successfully conveyed the brand's core values through the web content writing.
positioning, b2b marketing strategy
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Repositioning a company for global
luxury brand partnerships

The client owns Western India's largest retail franchise operation, and represents top global brands in this region. In order to reach out to more global partners, they needed a strong and clear positioning. We showcased them as the gateway to the Indian consumer market.

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Crafting a unique space for
a small software services company

While software services is a crowded space, companies that can articulate a truly unique value proposition or occupy a particular space can get a competitive edge. We helped a small company to articulate a unique USP and carve out a niche that led to increased business enquiries.
b2b positioning, content writing, digital marketing

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